Apple’s 2024 device price hikes: What’s changed and why
Apple has increased MacBook, iPad, and Studio pricing by over $1,000 in some cases due to ongoing component shortages. Here’s the full breakdown of every price change and how it affects buyers.
Apple has increased MacBook, iPad, and Studio pricing by over $1,000 in some cases due to ongoing component shortages. Here’s the full breakdown of every price change and how it affects buyers.

Apple has significantly increased Mac and iPad prices, with the cheapest MacBook Pro now at $1,999. The moves follow a sudden surge in memory and storage costs that Apple blames for the unprecedented hikes across its lineup.